Clayton Shivers Clayton Shivers

🚫 What Stripe, Square, and PayPal Won’t Tell You About “High-Risk” Businesses

Let me say this up front: Stripe, Square, and PayPal are great—until they’re not.

If you’re in certain industries (you know who you are), you could be doing everything by the book and still wake up one day to a frozen account, held funds, or worse—a full termination with no warning.

Let’s talk about what these platforms don’t tell you upfront, and how to avoid getting blindsided.

🧨 What They Call “High-Risk” Might Surprise You

You don’t have to be selling anything illegal or shady to get flagged. Here are some industries that get labeled high-risk all the time:

  • CBD or hemp products

  • Nutraceuticals and supplements

  • Online coaching or mentorship

  • Peptides, SARMs, research chemicals

  • Dropshipping or print-on-demand

  • Digital downloads

  • Memberships or subscription billing

  • Adult or even borderline adult content

Stripe won’t always tell you this. PayPal definitely won’t. They’ll let you sign up, process payments, and then out of nowhere—boom. Account frozen. Money held for 90+ days. No one picks up the phone.

🕵️ Why They Do This (Even If You’re Legit)

Big processors run on algorithms and automated underwriting. They’ll approve anyone fast, but they don’t actually vet your business until something triggers a review—a spike in volume, a refund, a keyword on your website.

By that time, it’s too late. You’re flagged, and there’s no real appeals process.

And if you're already doing $10k–$50k+/month, that kind of disruption can wreck your operations fast.

⚠️ Signs You’re at Risk (Even If You Haven’t Been Shut Down Yet)

  • You’ve seen unexplained holds or “pending reviews”

  • You’re getting more chargebacks than normal and no help handling them

  • You can’t get a human on the phone

  • You’ve started getting vague policy emails from your processor

These are red flags. Trust me—I’ve seen it play out too many times.

đź’ˇ The Better Way: Partner with a Processor Who Gets You

At Clay Pay, I work with high-risk merchants every day. I don’t judge your business model. I help you get a payment solution that:

  • ✔️ Is stable (no surprise shutdowns)

  • ✔️ Supports your actual products and services

  • ✔️ Comes with real support and direct communication

  • ✔️ Gives you access to wholesale pricing—not inflated “high-risk” rates

Plus, we can integrate with your website, set up hosted checkouts, or even connect to your favorite platform (Shopify, WooCommerce, etc.).

Final Word

If you’re in a gray area industry—or even just growing fast—don’t wait for the rug to get pulled out from under you.

Let’s get you set up the right way now, so you don’t have to panic later.

No holds, no fluff, no bots. Just real solutions that work.

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Clayton Shivers Clayton Shivers

🛠️ 5 Payment Features Your Business Needs in 2025 (If You Want to Stay Ahead)

Let’s be real—payments used to be simple. Swipe the card, get paid. But now? Customers expect more. Subscriptions, Apple Pay, online checkouts, text-to-pay, rewards—the whole thing.

So here’s the deal: if your business still runs on the “basic” card reader and hopes for the best, it’s only a matter of time before it slows you down.

Here are 5 non-negotiable payment features your business should have in 2025—and why I make sure every merchant I work with gets them.

1. Mobile Wallets and Tap-to-Pay

Nobody wants to dig through their wallet anymore. If you’re not taking Apple Pay, Google Pay, or contactless cards, you’re already behind. These aren’t “bonus” features—they’re expected.

If your system still makes people insert a chip or swipe in 2025, it’s time for an upgrade.

2. Subscription & Recurring Billing Options

This one’s huge. Whether you run a gym, offer coaching, or just want predictable cash flow, recurring billing is a game changer.
Set it and forget it. Your customers get billed automatically, and your revenue gets steady.

I set this up for clients all the time. It takes 10 minutes, and suddenly they’ve got monthly income they don’t have to chase.

3. Text-to-Pay or Invoicing With a Click

Old-school invoices and paper receipts? That’s cute—but not efficient.

Today, you should be able to send a link via text or email, and your customer should be able to pay it from their phone in 10 seconds. No back and forth, no “I didn’t see it,” no delay.

The faster they can pay, the faster you get paid.

4. Cash Discount or Dual Pricing

Want to offset your processing fees legally? A cash discount program lets you do exactly that—without risking compliance issues.

You can offer a small discount for cash or adjust pricing so card fees are built in. Either way, you stop eating 2–3% on every transaction.

And no—it won’t scare away your customers if you do it right. I’ve rolled it out at restaurants, salons, auto shops, you name it.

5. Real-Time Analytics You’ll Actually Use

You shouldn’t have to guess what’s happening with your sales.
Modern payment systems give you real-time reporting, right on your phone or desktop. Know what’s selling, what’s slowing down, and when your deposits are hitting your account.

This isn’t about being fancy—it’s about being in control.

Bottom Line?

These aren’t “nice-to-haves” anymore—they’re the bare minimum if you want to grow, compete, and keep your customers happy.

And if your processor isn’t offering all of this—or worse, charging you monthly for it—you’re wasting money and missing opportunities.

I help business owners upgrade their payments without the headaches.
Let’s figure out what your system can do better and fix it—simple as that.

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Clayton Shivers Clayton Shivers

📞 The Hidden Cost of Bad Customer Service in Payment Processing

When most business owners think about switching payment processors, they’re usually focused on one thing: fees. And sure—overpaying on transaction costs can eat into your margins fast.

But there's something just as damaging (and often overlooked):
bad customer service.

Let’s break down how poor support can quietly cost your business time, money, and trust, and what to look for in a partner that actually has your back.

🤔 “It’s Just Payments. How Bad Could Support Be?”

Picture this:

  • Your account is frozen on a Friday. You submit a support ticket. No one replies until Monday.

  • A chargeback hits. You call for help. You’re transferred three times, and no one gives you a straight answer.

  • Your terminal is down. The rep tells you to “try unplugging it” with no urgency to fix it.

Meanwhile, you’re losing sales, dealing with angry customers, and stuck in limbo.

That’s not just frustrating—it’s revenue loss.

đź’¸ How Poor Support Actually Hurts Your Business

  1. Lost Sales
    A payment glitch with no immediate help = lost customers and bad reviews.

  2. Delayed Payouts
    Waiting 3–5 business days for someone to investigate a hold can seriously disrupt your cash flow.

  3. Higher Chargeback Risk
    Without responsive help and proper tools, you're more likely to lose disputes you could’ve won.

  4. Wasted Time
    Time spent chasing answers from your processor is time not spent growing your business.

đźš« Why This Happens with Big Platforms

Stripe, Square, and PayPal serve millions of users. That scale is impressive—but it also means you’re just a ticket number. Their support is designed to serve the masses, not tailor solutions.

If you’re in a “gray area” industry or doing higher volume, the risk of sudden account reviews, holds, or terminations goes way up—with minimal explanation or recourse.

🛠️ What Real Support Should Look Like

  • Dedicated Account Reps
    You know who to call—and they know your business.

  • Fast Response Times
    No tickets, no AI chatbots. Just humans who pick up the phone.

  • Proactive Help
    Chargeback alerts. Real-time fraud detection. Risk teams that prevent problems, not just react to them.

  • Industry Knowledge
    If you’re in a specialized or high-risk space, your processor should already know how to support you.

🤝 Clay Pay: Built on Relationships, Not Robots

We’re not just a payment processor—we’re a partner. When you work with Clay Pay, you get:

  • ✔️ Direct contact with a real support team

  • ✔️ Fast answers when it matters most

  • ✔️ Personalized solutions for your industry

  • ✔️ Advocacy during disputes, chargebacks, and underwriting

Because we know: if support isn’t there when you need it, nothing else matters.

đź§  Final Word

Tech is important. Pricing matters. But the difference between a payment provider and a partner comes down to one thing: service.

If you’re tired of being just another account number, let’s talk.
At Clay Pay, we actually pick up the phone—and that makes all the difference.

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Clayton Shivers Clayton Shivers

🔄 How to Future-Proof Your Business with the Right Payment Integration

The payments landscape is evolving fast. What worked five years ago (or even last year) might not cut it in 2025. Whether you're running a SaaS platform, a growing e-commerce brand, or an in-person service business, your payment system shouldn’t just “work”—it should adapt, scale, and enhance how you operate.

Here’s how to choose a payment integration that actually grows with your business—not against it.

đźš§ Why Most Payment Systems Eventually Hit a Wall

You launch your business with something simple like Stripe, Square, or PayPal—no shame in that. They’re quick, plug-and-play, and easy to understand.

But then things change:

  • You want to offer subscriptions or memberships

  • You need invoicing or custom checkout flows

  • You expand into new industries or sell high-risk products

  • You start processing $15k, $25k, $50k+ per month

Suddenly, that “simple” payment setup starts limiting you—and the fees are stacking up fast.

đź”§ What to Look for in a Future-Proof Payment Integration

Whether you're a solo founder or building a scalable platform, the right payment partner should offer:

âś… 1. API-First Flexibility

Can you embed payments directly into your software or site? RESTful APIs, SDKs, and sandbox environments make development easier.

âś… 2. Support for All Business Models

One-time purchases, subscriptions, invoicing, marketplaces, B2B services—make sure your processor supports your current model and where you’re going next.

âś… 3. High-Risk Industry Friendly

If your product or service could trigger a red flag with Stripe or PayPal (like coaching, peptides, CBD, or dropshipping), you need a processor that won’t freeze your funds the moment you grow.

âś… 4. Fast Onboarding

You shouldn't wait a week for a merchant account. We help businesses go live same-day or next-day—no bureaucracy.

âś… 5. Real Customer Support

When payments are down, speed matters. A future-proof provider has a human on the other end—not a ticket system and a 48-hour wait.

🔄 Clay Pay: Built for What’s Next

We built Clay Pay to be the last processor you’ll need—because we don’t box merchants into one solution. Whether you're coding an app, launching a brand, or running a brick-and-mortar shop, we plug into your workflow—not the other way around.

  • ✔️ True wholesale pricing

  • ✔️ Fast, flexible onboarding

  • ✔️ API, hosted checkout, and POS support

  • ✔️ High-risk industry acceptance

  • ✔️ Real people, real support

đź’¬ Final Thought

Your business isn’t standing still—so why should your payment system?

The right integration should make scaling easier, save you money, and work with you—not against you. Whether you're adding new revenue streams, industries, or features, we’re ready to help you get there.

Let’s chat about how your current setup compares—and what’s possible with Clay Pay.

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Clayton Shivers Clayton Shivers

đź’¸ Why Flat-Rate Payment Processing Is Costing You More Than You Think

If your business is using a flat-rate processor like Square, Stripe, or PayPal, you're likely overpaying for every transaction—whether you realize it or not. These platforms market simplicity, but that simplicity often comes at a serious cost.

Let’s break down why flat-rate pricing isn't always as friendly as it looks—and how wholesale pricing could save your business 20%–40% on processing fees.

đź§ľ What Is Flat-Rate Pricing?

Flat-rate pricing means you pay a fixed fee per transaction—usually something like 2.9% + 30¢ for online payments or 2.6% + 10¢ in-person. It’s predictable and easy to understand.

But here’s the problem: you’re being charged the same rate no matter what the card type is, even though the actual cost of processing a debit card is much lower than a rewards credit card.

So while you're being charged the same amount, the processor keeps the difference as profit.

💡 What’s the Alternative? Wholesale (Interchange-Plus) Pricing.

With wholesale pricing, you pay the true cost of the transaction—called the interchange rate (set by Visa, Mastercard, etc.)—plus a small markup from your processor.

Here’s what that might look like:

  • Interchange rate: 1.65% (for that specific card)

  • Markup: 0.20%

  • Total cost to you: 1.85%, not 2.9%

Now imagine saving over 1% on every transaction. If you're doing $20,000 a month in sales, that’s $200+ in savings—every month.

📉 The Real Cost of "Simple" Pricing

Here’s what flat-rate platforms don’t want you to know:

  • You pay extra on every low-risk, low-fee transaction

  • High-volume = high overpayment

  • Chargeback support is minimal

  • There's no room to negotiate or optimize

And if you're in a non-traditional or high-risk industry (CBD, coaching, supplements), you may be one account review away from being shut down.

🛠️ How to Switch (and Actually Save)

At Clay Pay, we work with small businesses, SaaS platforms, e-commerce brands, and high-risk merchants to offer wholesale pricing, custom technology, and real customer service.

We tailor every solution to the business. That means no cookie-cutter fees, no locked accounts, and you keep more of what you earn.

👇 The Bottom Line

If you’re processing more than $10,000/month, flat-rate pricing is likely draining your profits. The good news? Switching to wholesale pricing doesn’t have to be complicated—and it could put hundreds (or thousands) back in your pocket each month.

Ready to compare your current rates to true wholesale pricing?
Let’s run a free savings analysis—no pressure, no pitch.

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Clayton Shivers Clayton Shivers

How to Build Recurring Revenue with Subscription Payment Solutions (Even If You’re Not a SaaS Company)

You don’t need to be Netflix or a software company to get recurring revenue.

If you run a gym, coaching business, subscription box, digital platform—or even a local service business—you can (and should) be collecting predictable monthly income.

The best part? With the right payment setup, it runs on autopilot.

đź’° Why Recurring Revenue Changes the Game

Let’s be honest: depending 100% on one-time sales is stressful. You never know how your month is going to end. But with subscriptions or memberships:

  • You lock in monthly cash flow

  • You increase customer lifetime value

  • You spend less time chasing payments

  • Your business becomes more valuable and scalable

Want peace of mind every month? Build it into your billing.

đź§© Businesses That Can Use Subscription Billing

You don’t need to reinvent your business to make this work. Here are some examples I’ve helped set up:

  • Coaches & consultants → Monthly retainers or access to group sessions

  • Gyms, personal trainers, yoga studios → Memberships and class packages

  • E-comm brands → Monthly product boxes or refills

  • Content creators & educators → Paywalled courses or communities

  • Auto detailers, lawn care, home services → Weekly/monthly maintenance plans

  • Therapists & private healthcare → Subscription-based session credits

If people are buying from you once, there’s a way to offer them ongoing value and set it on a billing cycle.

đź”§ How to Set It Up (The Right Way)

Here’s what you need for recurring payments that won’t break down:

  1. A billing system that supports subscriptions (not all processors do)

  2. Automated invoicing or credit card charges

  3. Failed payment recovery tools (a good one retries automatically)

  4. Easy customer management (so you’re not updating every card manually)

At Clay Pay, I set this up for merchants all the time. Whether you want to offer monthly plans, weekly auto-charges, or annual access—I can customize it to your business.

⚠️ Why Stripe or PayPal Might Not Be Enough

These platforms offer recurring billing, yes—but not for every industry. And if your business gets flagged as high-risk, you’re out of luck.

Also, their support during disputes or failed transactions? Minimal.

If recurring revenue is part of your business model, you want it to be bulletproof.

👇 Final Thought

Whether you’re tired of chasing payments or looking to scale more sustainably, recurring revenue is the move.

I can help you design a subscription setup that works for your business, not just another template.
Let’s turn those one-time customers into long-term, reliable income.

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Clayton Shivers Clayton Shivers

đź’ł How to Integrate Payments Into Your Software or Website (Without Losing Your Mind)

If you're building a SaaS product, launching an e-commerce site, or running a service platform, payment integration isn’t just a feature—it's a necessity. But it doesn’t have to be complex, expensive, or restrictive.

Here’s how to integrate payments like a pro, avoid common headaches, and choose the right solution that scales with your business.

🔧 What Does “Payment Integration” Actually Mean?

At its core, payment integration allows your users or customers to pay you (or each other) through your software, app, or website. This could be through:

  • Credit/debit cards

  • ACH bank transfers

  • Digital wallets (Apple Pay, Google Pay)

  • Subscriptions or recurring billing

  • Invoicing portals

  • Peer-to-peer transfers

The goal is simple: get paid securely, instantly, and without friction.

đź§© Key Features to Look for in a Payment Integration Partner

  1. Developer-Friendly APIs
    Choose a provider with well-documented, modern APIs that can be easily embedded into your platform or site—RESTful APIs, SDKs, and webhook support are all must-haves.

  2. White-Label or Co-Branding Options
    If you want your brand front and center, look for white-label capabilities so users never feel like they’re leaving your ecosystem.

  3. High-Risk Friendly or All-Industry Support
    Many platforms like Stripe or PayPal ban high-risk industries. If you serve niches like CBD, supplements, coaching, or adult content—make sure your processor supports them.

  4. Fast Onboarding & Flexible Underwriting
    Speed matters. Look for a solution where businesses can go live quickly—even same day—without jumping through hoops.

  5. Low Transaction Costs
    Make sure your payment partner offers wholesale or interchange-plus pricing—not flat rates with baked-in fees.

  6. Support for Subscriptions, Split Payments, and Custom Invoicing
    These are especially important for platforms, marketplaces, and SaaS products.

🔒 Don’t Ignore Security & Compliance

Any payment integration you choose should be:

  • PCI-DSS compliant

  • Use tokenization and end-to-end encryption

  • Offer chargeback protection tools and fraud prevention

This protects your business and builds trust with your users.

👨‍💻 How to Get Started

Here’s a simple roadmap to integrate payments:

  1. Define Your Use Case – Are you collecting one-time payments, subscriptions, or marketplace payouts?

  2. Choose the Right Payment Partner – Look beyond just Stripe or Square. Solutions like Clay Pay (that’s us) offer tailored options and human support.

  3. Set Up Sandbox Testing – Before you go live, simulate the experience from the customer side.

  4. Integrate via API or Hosted Checkout – Depending on how hands-on you want to be.

  5. Go Live and Monitor Transactions – Track real-time reporting, fees, and customer behavior.

🚀 Ready to Add Payments That Work?

Integrating payments shouldn’t be a bottleneck—it should be a boost to your platform. At Clay Pay, we work with developers, agencies, and business owners to deliver fully customized, flexible payment solutions built for growth.

Whether you're just getting started or looking to upgrade your current system, we’ll help you integrate smarter—not harder.

Book a call today and let’s simplify your payments, together.

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Clayton Shivers Clayton Shivers

What Every Vape Store Needs in a POS System

Intro: Not all point-of-sale systems are created equal—especially when you run a vape shop. You need more than just a card reader; you need control, compliance, and speed.

1. Age Verification Selling age-restricted products? You’ll need built-in ID scanning to comply with local and federal laws.

2. Inventory Tracking You’re likely managing dozens of brands, flavors, coils, and accessories. Your POS should track it all—and automate low-stock alerts.

3. Custom Pricing + Loyalty Volume discounts and loyalty programs help keep your regulars happy. Your POS should let you set custom price rules and customer groups.

✅ Clay Pay Recommendation: Our top choice for vape retailers? NRS POS with full vape compliance + loyalty integration. We’ll get you set up fast and legally.

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Clayton Shivers Clayton Shivers

Why Most CBD Brands Get Denied for Payment Processing (And How to Fix It)

Intro: Running a CBD business is tough—but getting approved for payment processing shouldn't be the biggest hurdle. Yet for many entrepreneurs in this space, it is. Here's why most CBD brands get denied and how to finally get approved.

1. The "High-Risk" Label CBD is still considered high-risk by most banks and processors due to federal regulation and chargeback concerns—even if your business is fully legal and compliant.

2. Mismatched Processors Square, Stripe, and PayPal often terminate CBD accounts because their policies restrict hemp or cannabinoid-related products. These platforms weren’t built for you.

3. Incomplete Documentation A surprising number of CBD business owners don’t submit lab results, product COAs, or a clear terms of service—leading to instant denial.

âś… The Fix: Work with a processor who specializes in CBD. At Clay Pay, we know exactly what underwriters are looking for and get most CBD brands approved within 48 hours.

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Clayton Shivers Clayton Shivers

The Merchant Statement

It all begins with an idea.

The merchant statement, sometimes known as the processing statement, is a business owner’s key to understanding the cost of a non-negotiable portion of their business. In 2024, if a business owner does not accept credit cards or tap to pay, their sales could potentially plummet.

Given the importance of a credit card machine, it’s understandable how some merchant service providers can become greedy and charge exorbitant fees. That's why it's crucial to understand the fees associated with accepting payments. There are three essential components that a merchant statement should have. If it doesn't, it's a red flag that your provider may not have your best interest at heart. A merchant statement should include an itemized summary of charges, a detailed transaction breakdown, and a deposit summary.

Lastly, don’t be afraid to get a second opinion. When an agent cold calls or walks into your store, let them analyze your statement. Bring that analysis to your current rep and let them compete for your business. Whoever offers the best deal earns your business.

By ensuring your merchant statement is transparent and getting competitive quotes, you can keep your payment processing costs in check.

Next Week we will discuss how saving money is not the only factor in choosing a vendor…

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